{"id":10404,"date":"2026-07-22T11:32:01","date_gmt":"2026-07-22T18:32:01","guid":{"rendered":"https:\/\/clarity.microsoft.com\/blog\/?p=10404"},"modified":"2026-07-22T11:32:02","modified_gmt":"2026-07-22T18:32:02","slug":"analyze-ai-citation-queries-by-topic","status":"publish","type":"post","link":"https:\/\/clarity.microsoft.com\/blog\/analyze-ai-citation-queries-by-topic\/","title":{"rendered":"Analyze AI Citation Queries by Topic"},"content":{"rendered":"\n<p>As AI-powered search and chat experiences cite more websites as sources, individual citation queries can quickly grow into large, unstructured datasets. This makes it difficult to review and organize citation&nbsp;activity&nbsp;at&nbsp;scale.&nbsp;<\/p>\n\n\n\n<p>Clarity now adds topic classification to the AI Citations&nbsp;experience,&nbsp;grouping related grounding queries into a smaller set of automatically generated topics. This helps you review citation data at the topic level and more easily navigate large sets of queries without manually sorting them.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Understanding AI Visibility Through Topics<\/h2>\n\n\n\n<p>Organizing AI citation queries by topic is becoming an important way to understand how content appears in AI-generated answers.&nbsp;Recently, Bing Webmaster Tools&nbsp;<a href=\"https:\/\/blogs.bing.com\/search\/June-2026\/New-AI-Visibility-Insights-in-Bing-Webmaster-Tools-Intents-Topics-Citation-Share-Compare?ocid=BingNewsVerp&amp;cvid=6a318507d8694624ac13166212f7713c&amp;ei=30\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Read more about Analyze AI Citation Queries by Topic\">introduced Topics<\/a>,&nbsp;helping site owners organize AI citation queries into&nbsp;<strong>predefined topic categories<\/strong>&nbsp;for easier analysis.&nbsp;&nbsp;<\/p>\n\n\n\n<p>Query Topics in Clarity takes a more granular approach by automatically grouping related grounding queries based on the citation activity associated with your project. For example, a broad topic like \u201cSports\u201d may be broken down into more specific themes like \u201cWinter Skiing\u201d or other query patterns that&nbsp;emerge&nbsp;from your AI citation data. This helps you understand the specific areas where your content is being surfaced and how AI systems are connecting your site with different&nbsp;topics.&nbsp;<\/p>\n\n\n\n<p>Query Topics also complements <a href=\"https:\/\/clarity.microsoft.com\/blog\/topic-insights-announcement\/\" aria-label=\"Read more about Analyze AI Citation Queries by Topic\">Topic\u00a0Insights<\/a>,\u00a0another AI Visibility capability\u00a0recently added to\u00a0Clarity.\u00a0While Topic Insights helps teams proactively evaluate visibility and opportunities around the topics they define, Query Topics helps them understand the themes already driving citations for their site.\u00a0<\/p>\n\n\n\n<p>Together, these experiences help answer two different questions:&nbsp;<strong>Where is my site currently earning visibility in AI experiences?<\/strong>&nbsp;and&nbsp;<strong>where&nbsp;are the biggest opportunities to improve?<\/strong>&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What&#8217;s\u00a0New<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"577\" src=\"https:\/\/clarity.microsoft.com\/blog\/wp-content\/uploads\/2026\/07\/query-topics-Cover-image-1-1024x577.png\" alt=\"\" class=\"wp-image-10408\" srcset=\"https:\/\/clarity.microsoft.com\/blog\/wp-content\/uploads\/2026\/07\/query-topics-Cover-image-1-1024x577.png 1024w, https:\/\/clarity.microsoft.com\/blog\/wp-content\/uploads\/2026\/07\/query-topics-Cover-image-1-300x169.png 300w, https:\/\/clarity.microsoft.com\/blog\/wp-content\/uploads\/2026\/07\/query-topics-Cover-image-1-768x432.png 768w, https:\/\/clarity.microsoft.com\/blog\/wp-content\/uploads\/2026\/07\/query-topics-Cover-image-1-1536x865.png 1536w, https:\/\/clarity.microsoft.com\/blog\/wp-content\/uploads\/2026\/07\/query-topics-Cover-image-1-2048x1153.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>The dashboard now emphasizes the metrics that best reflect\u202fvisibility&nbsp;and\u202fauthority<strong>&nbsp;<\/strong>while making large query sets easier to browse, filter, and export.&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Topics card\u00a0in the dashboard<\/strong>:\u00a0Query\u00a0topics now surface directly in AI Citations, helping you understand the main themes your domain is being cited for\u00a0allowing you to filter and dive deeper into the queries that\u00a0matter the most.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Topic-level performance metrics<\/strong>: Each topic includes key measures such as\u202fcitation count and\u202fshare of authority, so you can quickly\u00a0identify\u00a0where your strongest visibility is concentrated\u00a0and where\u00a0you\u2019re\u00a0under performing.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Topic list with deeper analysis<\/strong>:\u00a0Filter by a dedicated list of topics and compare share of authority and page-level citation distribution across themes to find high-impact content areas and emerging opportunities.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Export support<\/strong>: Download topic-level data for reporting, sharing, or deeper analysis outside the dashboard.\u00a0<\/li>\n<\/ul>\n\n\n\n<p>These changes are designed to help you answer a simpler question faster:\u202f&nbsp;<strong>What&nbsp;themes are driving AI citations for my site, and where is my content earning authority?<\/strong>&nbsp;You&nbsp;can now evaluate performance by theme, compare topic strength, and connect those insights to the pages and queries behind them.&nbsp;<\/p>\n\n\n\n<p>Query Topics is available in beta as part of the broader&nbsp;<a href=\"https:\/\/clarity.microsoft.com\/ai-visibility?features=aiVisibilityLandingPage\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Read more about Analyze AI Citation Queries by Topic\">AI Visibility experience<\/a>&nbsp;in Clarity, with&nbsp;additional&nbsp;enhancements and expanded insights planned&nbsp;for&nbsp;upcoming releases.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Related\u00a0Resources<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/clarity.microsoft.com\/blog\/citations-now-generally-available\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Read more about Analyze AI Citation Queries by Topic\">Citations in Microsoft Clarity Now Generally Available<\/a>: Learn how Clarity&#8217;s\u00a0citations\u00a0capabilities help you understand when your site is used as a source in AI-generated answers.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/clarity.microsoft.com\/blog\/updates-to-bot-activity-in-clarity\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Read more about Analyze AI Citation Queries by Topic\">Measuring AI Visibility: Why Real Data Matters<\/a>: Explore why measuring AI visibility with\u202f<strong>real traffic and engagement data<\/strong>\u202fis essential for turning AI exposure into actionable insights.\u00a0<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Group AI citation queries into topics to uncover key themes, measure citation performance, and identify where your site earns authority.<\/p>\n","protected":false},"author":2,"featured_media":10417,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center 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