{"id":1541,"date":"2021-11-17T14:07:38","date_gmt":"2021-11-17T22:07:38","guid":{"rendered":"https:\/\/clarity.microsoft.com\/blog\/?p=1541"},"modified":"2025-07-30T09:25:46","modified_gmt":"2025-07-30T16:25:46","slug":"why-do-i-see-different-numbers-in-google-analytics-clarity","status":"publish","type":"post","link":"https:\/\/clarity.microsoft.com\/blog\/why-do-i-see-different-numbers-in-google-analytics-clarity\/","title":{"rendered":"Why do I see different numbers in Google Analytics &#038; Clarity?"},"content":{"rendered":"\n<p>Though the Google Analytics (GA) dashboard and Clarity dashboard is set to the same timeframe, you might have noticed different numbers in each dashboard. This post will help you understand why there are discrepancies in the numbers.<\/p>\n\n\n\n<!--more-->\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"446\" height=\"374\" data-id=\"8550\" src=\"https:\/\/clarity.microsoft.com\/blog\/wp-content\/uploads\/2021\/11\/clarity-dashboard.png\" alt=\"\" class=\"wp-image-8550\" srcset=\"https:\/\/clarity.microsoft.com\/blog\/wp-content\/uploads\/2021\/11\/clarity-dashboard.png 446w, https:\/\/clarity.microsoft.com\/blog\/wp-content\/uploads\/2021\/11\/clarity-dashboard-300x252.png 300w\" sizes=\"auto, (max-width: 446px) 100vw, 446px\" \/><figcaption class=\"wp-element-caption\">Clarity dashboard<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"445\" height=\"409\" data-id=\"8551\" src=\"https:\/\/clarity.microsoft.com\/blog\/wp-content\/uploads\/2021\/11\/GA-Dashboard-1.png\" alt=\"\" class=\"wp-image-8551\" srcset=\"https:\/\/clarity.microsoft.com\/blog\/wp-content\/uploads\/2021\/11\/GA-Dashboard-1.png 445w, https:\/\/clarity.microsoft.com\/blog\/wp-content\/uploads\/2021\/11\/GA-Dashboard-1-300x276.png 300w\" sizes=\"auto, (max-width: 445px) 100vw, 445px\" \/><figcaption class=\"wp-element-caption\">GA dashboard<\/figcaption><\/figure>\n<\/figure>\n\n\n\n<p>Let&#8217;s use an example to better understand the reasons. Consider a small data set of user sessions (such as 3 days\/7 days) and compare answers to the following questions between Google Analytics and Clarity:<\/p>\n\n\n\n<p>1. Are you comparing in the same time period and time zone? <\/p>\n\n\n\n<p><strong>Tip<\/strong>: Clarity uses UTC time zone and GA uses user&#8217;s time zone.<\/p>\n\n\n\n<p>2. Are the same pages being tracked? <\/p>\n\n\n\n<p><strong>Tip<\/strong>: Make sure to check that the routes\/pages aren&#8217;t missing the Clarity tracking code.  Check <a href=\"https:\/\/docs.microsoft.com\/en-us\/clarity\/clarity-setup#verification\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Read more about Why do I see different numbers in Google Analytics &#038; Clarity?\">Clarity Setup<\/a> to know how to verify it.<\/p>\n\n\n\n<p>Use the &#8220;Popular pages&#8221; card in <a href=\"https:\/\/docs.microsoft.com\/en-us\/clarity\/dashboard-features\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Read more about Why do I see different numbers in Google Analytics &#038; Clarity?\">Clarity Dashboard<\/a> to quickly analyze the pages being tracked. <\/p>\n\n\n\n<p>3. Are you <a href=\"https:\/\/docs.microsoft.com\/en-us\/clarity\/ip-exclusion\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Read more about Why do I see different numbers in Google Analytics &#038; Clarity?\">blocking the IP address<\/a> within Clarity but tracking these sessions in GA? <\/p>\n\n\n\n<p><strong>Tip<\/strong>: Check <a href=\"https:\/\/docs.microsoft.com\/en-us\/clarity\/ip-exclusion#verify-that-an-ip-address-is-blocked\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Read more about Why do I see different numbers in Google Analytics &#038; Clarity?\">how to verify an IP address is blocked<\/a>. <\/p>\n\n\n\n<p>Check your dashboard filters. <\/p>\n\n\n\n<p><strong>Tip<\/strong>: Try clearing other filters except &#8216;timeframe&#8217;.<\/p>\n\n\n\n<p>4. Are you comparing the same browser and device types?<\/p>\n\n\n\n<p><strong>Note: <\/strong>Session expiration is different in <a href=\"https:\/\/support.google.com\/analytics\/answer\/2731565\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Read more about Why do I see different numbers in Google Analytics &#038; Clarity?\">Google Analytics<\/a> and Clarity. In Clarity, the session expires after 30 minutes of inactivity. <\/p>\n\n\n\n<p>If you are still experiencing discrepancies, please contact <a href=\"http:\/\/clarity.microsoft.com\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Read more about Why do I see different numbers in Google Analytics &#038; Clarity?\">Clarity <\/a>for assistance.<\/p>\n\n\n\n<p>Learn more about <a href=\"https:\/\/docs.microsoft.com\/en-us\/clarity\/ga-data-on-clarity\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Read more about Why do I see different numbers in Google Analytics &#038; Clarity?\">Google Analytics data in Clarity<\/a>.<\/p>\n\n\n\n<p>Learn more about <a href=\"https:\/\/clarity.microsoft.com\/blog\/\" aria-label=\"Read more about Why do I see different numbers in Google Analytics &#038; Clarity?\">Clarity<\/a>.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Though the Google Analytics (GA) dashboard and Clarity dashboard is set to the same timeframe, you might have noticed different [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":8896,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center 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