Data Privacy and Security

No need to choose between your peace of mind and your power! Get them both with Clarity!

1M+ sites globally100% freeGDPR & CCPA ready
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See what your users want—with Clarity
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Compliance

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Flexible Controls

  • Flexible MaskingYou control what data is captured and visible to Clarity users. Choose between relaxed, balanced (default), or strict masking modes for your whole site/app. You can mask additional elements based on your business needs.
  • Role-based Access ControlManage access so that you can give your users the right level of access to Clarity data
  • IP ExclusionBlock specific IPs from sending data to Clarity (e.g., test sites, etc.).
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Out-of-the-box Privacy

  • PII IdentificationBy default, Clarity automatically detects data likely to contain PII (personally identifiable information) like input fields and numbers. This data is masked on the client and never reaches Clarity servers.
  • Bot DetectionSkip the noise! Detects bot traffic and excludes it from session counts and analytics.
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End-to-end Protection

  • Hosted on AzureNo additional costs or complicated infrastructure setup. Hosted as a SaaS, Clarity leverages the security and privacy controls of Microsoft Azure.
  • US based Data CentersClarity data is stored in one of Microsoft’s US data centers.
  • Data EncryptionClarity uses high-strength encryption to protect all communication between end-user devices and our servers and to encrypt data stored in Microsoft Azure data centers.

Clarity offers so much more…

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Session recordings

Find recordings for almost any scenario with our rich segmentation.

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Powerful insights

Powerful insights

Make data-driven decisions with insights powered by machine learning.

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Instant heatmaps

Generate heatmaps for all pages. See where people click and how far they scroll.

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Frequently asked questions

View all frequently asked questions

Do you have a Privacy security questionnaire?

What is Clarity's cookie Policy?

What is Clarity's Privacy Policy?

What data does Clarity collect?

Is Clarity Open Source?

What is Clarity's Data Retention policy?

Is there an option for Do-Not-Track (DNT) setting?

Can we store our own data?

Could you provide me with a SOC2 certificate / penetration test (pen-test) report / or any 3rd party security certificates for Clarity?

Is there an option for SSO login?

Is there any notice I would need to add to my site for my visitors, to be compliant with relevant requirements?

Can we create a custom agreement between Microsoft and my organization?

What Clarity users say

Scott Kivowitz

For a user experience analytics tool, I don't think you will find a better solution than what Microsoft has done with Clarity.​​

Scott Kivowitz/ Chief Community Officer at Imagely

Set this up in 20 seconds for our site and I'm seeing data I never had in less then 30 minutes.. really easy integration..

AbdelRahman el Naka

Clarity for Android has become our go-to tool for analyzing user behavior in our Android apps. It helps us understand how users interact with our app, and improve our engagement and conversion. Clarity has become essential for our workflow.​

AbdelRahman el Naka/ Marketing Manager at Robusta​

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