Clarity insights:

Track what matters

With our behavior-focused insights, you can quickly discover user frustrations and turn these problems into opportunities.

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See what your users want—with Clarity
Illustration for Pinpoint where users get frustrated

Pinpoint where users get frustrated

  • Rage clicks:Find out where users rapidly click again and again
  • Dead clicks:Discover when users click but nothing happens
  • Quickbacks:Examine moments users move to a new page but immediately return to the previous one
Illustration for Isolate errors to quickly debug

Isolate errors to quickly debug

  • Narrow down recordings to sessions with JavaScript errors or image errors
  • See what a user did before the error occurred and fix it
Illustration for Filter to your user segments

Filter to your user segments

  • Clarity provides 40+ filters such as location, browser, session duration, campaign, and lots more
  • Set a segment as default to quickly see what’s important every login
  • Add segments, custom tags, or labels to ‘My watchlist’ to monitor them all at a glance
Illustration for Streamline user tracking with smart events

Streamline user tracking with smart events

  • Automatic event tracking:No more manual setup! Active smart events show up on the Clarity dashboard, along with links to session recordings and heatmaps
  • Code-free implementation:Customize important events, such as button clicks and URL visits in just seconds. No coding needed.
  • Actionable insights:Pair your smart events with session recordings and our Copilot insights to rapidly identify conversion and user experience opportunities
Illustration for Explore how users read and shop

Explore how users read and shop

  • See what percentage of users read your blog vs. just drop off, and whether they're reading one article or many
  • Dig into e-commerce data to discover your most viewed products, frequent points of abandonment, and more

Clarity offers so much more…

Instant heatmaps

Instant heatmaps

Generate heatmaps for all pages. See where people click and how far they scroll.

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Session recordings

Session recordings

Find recordings for almost any scenario with our rich segmentation.

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Google Analytics

Google Analytics

Connect Clarity and Google Analytics to understand user behaviors driving the data.

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Frequently asked questions

View all frequently asked questions

Can I send additional data through Clarity filters?

What details can I see about errors on my site?

Can I view general insights for a specific element on all pages?

Can I track a specific subset of users?

What Clarity users say

Scott Kivowitz

For a user experience analytics tool, I don't think you will find a better solution than what Microsoft has done with Clarity.​​

Scott Kivowitz/ Chief Community Officer at Imagely

Set this up in 20 seconds for our site and I'm seeing data I never had in less then 30 minutes.. really easy integration..

AbdelRahman el Naka

Clarity for Android has become our go-to tool for analyzing user behavior in our Android apps. It helps us understand how users interact with our app, and improve our engagement and conversion. Clarity has become essential for our workflow.​

AbdelRahman el Naka/ Marketing Manager at Robusta​

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